[BCMA] Last Chance for Early Bird Rate on Courses in Visitor Studies and Interpretation Plus a Free Webinar

[Moderated BCMA subscriber listserv]

Plan your professional development for this January thru March!

The following courses <https://tmvisitorstudies.com/courses/> are all on
sale until *December 19*:

   - *Courses in Visitor Studies - Early Bird Sale*
   - *Courses in Interpretation - Early Bird Sale*
   - *Webinar: The Dos and Don'ts of Survey Questions - Free*

*Register for these by December 19 and get a discounted rate*. Note: You
are billed *after* you register, which means you can secure your spot at
the discounted rate even if you're still waiting on funding.

*Courses in Visitor Studies*
Do you want to improve how you understand your audience? Or do you need to
evaluate an exhibit or program but not sure where to start? Learn about how
visitor studies are the flexible and practical way to get the data you
need!

*📚 Foundations of Visitor Studies - *7 hour course

- Learn how to plan a visitor study that will get you useful data and is
feasible to implement

- Create a draft visitor study plan and data collection tool

💲Cost: *Register by December 19 and pay -- $125* (Regular -- $150)

*More Information and Registration Here*
<https://tmvisitorstudies.com/foundations-of-visitor-studies/>


*📚 Analysis and Presenting the Data - *7 hour course

- Learn key skills in qualitative and quantitative data analysis

- Practice analyzing, visualizing and reporting on data

💲Cost: *Register by December 19 and pay -- $125* (Regular -- $150)

*More Information and Registration Here*
<https://tmvisitorstudies.com/analysis-and-presenting-the-data/>


*Courses in Interpretation*
This mini-course series is designed for professionals in museums,
galleries, heritage, and tourism settings and offers practical
tools to create messages that truly connect with visitors. There are three
mini courses in the series that build progressively -- you can take one,
two or all three!

*📚 Interp 101: Introduction to Interpretive Messaging *- 1.5 hour course

- Learn about different approaches to planning interpretation
- Practice identifying interpretive opportunities

*📚 Interp 102: Creating Interpretive Messages *- 1.5 hour course

- Learn the difference between topics and themes
- Practice developing themes, goals and objectives

*📚 Interp 103: Evaluating Interpretive Messages *- 1.5 hour course

- Learn how to identify when interpretive communication is working well
- Practice evaluating the effectiveness of interpretive messages

💲Cost: *Register by December 19 and pay -- $45 / course OR $125 if you
register for all three (*Regular -- $60 / course OR $150 if you register
for all three)

*More Information and Registration Here
<https://tmvisitorstudies.com/mini-courses/>*


*Free Webinar*
*🖥️The Dos and Don'ts of Survey Questions*

January 14, 2026

Weds

10:00 - 10:45am PT

Let’s talk survey questions! This free webinar is for museum and
interpretation professionals who want to learn more about evaluation. Learn
about best practices for deciding on questions to ask your visitors, and
how to phrase them.

*More Information and Registration Here*
<https://tmvisitorstudies.com/webinars/>


Never hesitate to reach out with any questions!
Tara

Tara Miller, MSc

Pronouns: she/her

Visitor Study Consultant
tara at tmvisitorstudies.com

tmvisitorstudies.com


[image: image.png]

My workdays are Tuesdays - Saturdays


I will be out of office December 21, 2025 - January 12, 2026.

*TM Visitor Studies is situated on the traditional, ancestral, and unceded
territory of the Kwantlen, Qayqayt, xʷməθkʷəy̓əm (Musqueam), S’ólh
Téméxw (Stó:lō), səl̓ilwətaɁɬ təməxʷ (Tsleil-Waututh), and Stz'uminus
Peoples.*
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