[BCMA] Upcoming Webinar: The MICE Market of Corporate Events

Moderated BCMA subscriber listserv listserv at lists.museum.bc.ca
Thu Sep 16 15:00:20 PDT 2021

The MICE Market of Corporate Events

Friday, September 17, 2021

12:00 – 1:00 pm PDT

Join the BCMA and Cynthia Klaassen, sector consultant and previous Manager
and Director at Studio Bell to learn how to host business and corporate
events using the MICE market.

The MICE market is comprised of four areas of activity:

   1. Meetings may be hosted by local businesses, associations,
   municipalities, or meeting planners
   2. Incentives can leverage a site’s existing activities and may be
   paired with a meeting
   3. Conferences could be hosted on-site with some creative set-up, or as
   a reception
   4. Exhibitions may be possible if space and time permit

This session will review each of these four areas and inspire participants
to consider the adaptability of their site. Cynthia will take participants
through making an inventory of their current resources, preparing a
high-level environmental scan to assess local business, developing a
business plan, and sharing some of the collateral and documentation
required to implement a robust venue rental program.

Register here
and join us for the last webinar of our Financial Sustainability Week!
[image: Financial Sustainability Prep Posts (11).jpg]


Lorenda Calvert
Programs Coordinator

Pronouns: she/her. To learn why pronouns are important, click here

The BC Museums Association office is located on the traditional, unceded
lands of the Lekwungen <https://vimeo.com/275788251> peoples (Songhees and
Xwsepsum Nations). We respect past, present, and future Indigenous stewards
and recognize that we are uninvited guests on this territory.

BC Museums Association || 675 Belleville Street  || Victoria, BC || V8W 9W2

museum.bc.ca <http://www.museum.bc.ca/>

The BCMA 2021 Conference will take place on October 7, 14, 21 & 28. Find
out more and register
<https://museum.bc.ca/conferences-and-events/conference/> today!
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